History [pic][pic] Richard Sears Richard Warren Sears was a railroad station performer in North Redwood, Minnesota when he received an stupefying freight rate of watches from a Chicago jeweler which were undesired by a local cube jeweler. Sears purchased them, then change the watches for a appreciable profit to early(a) station agents, then ordered to a greater extent for resale. Soon he started a origin selling watches through and through get off order catalogs. The next year, he moved to Chicago, Illinois where he met Alvah C. Roebuck, who conjugated him in the business. In 1893, the corporate name became Sears, Roebuck and Co. The present-day(prenominal) Sears location in downtown Chicago is across the way from the historic Carson, Pirie, Scott and caller-out Building, which will house a metropolis Target reposition from the Target Corporation in the beside future. [edit] Mail order catalog Richard Sears knew that farmers often brought their crops to town, whe re they could be sold and shipped. forward the Sears catalog, farmers typically bought supplies (often at high prices) from local general stores. Sears took receipts of this by publish his catalog with clearly stated prices, so that consumers could know what he was selling and at what price, and order and curb them conveniently. The catalog business grew quickly. The first Sears catalog was published in 1888.
By 1894, the Sears catalog had grown to 322 pages, featuring sewing machines, bicycles, sporting goods, automobiles (produced from 19051915 by Lincoln locomote Car Works of Chicago, not cerebrate to the c urrent hybridisation Motor Company brand of! the same(p) name)[3] and a host of other new items. Organizing the company so it could handle orders on an frugal and efficient basis, Chicago robes manufacturer Julius Rosenwald became a part-owner in 1895. Alvah Roebuck resigned short after due to ill health, but the company maintained his name. By the side by side(p) year, dolls, refrigerators, stoves and groceries had been added to the catalog. [pic] [pic] Sears, Roebuck and...If you want to get a full essay, order it on our website: OrderCustomPaper.com
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