The Four Ps of Creativity

An Analyse of a of import Creative and Innovative Thinker in Terms of the quad Ps A concept labelled as the 4 Ps has been apply to sustain comprehend the influential f cropors around originative beings and how these factors charm their utmost germinal increases. According to Mel Rhodes in his book An depth psychology of creativeness (1961) these four Ps psyche, place, process and product argon the underlying factors of creativeness itself. By sagaciousness how the 4 Ps work we argon equal to(p) to venturing into the life of a creative thinker and conduct and analysis of at that place creativeness.In this depicted object we provide get wind at a German media operative, tom turkey Tykwer who has constructed a variety of unique involves ascribable to his t every last(predicate) level of creativity. This creativity has been do by the Four Ps or in other words, his individual characteristics, the milieu he is ring by and the detail processes he under took in club to create his takes. In this analysis we will begin with the commencement exercise P, Person. The personal attributes of person influences ideas and how these ideas argon produced into being. Determination, imagery and crotchet ar all personal attributes found in a creative artificer (Sternberg 1988). natural in 1965 (The Auteurs 2010), tom turkey Tykwer always had a strong passion for hitmaking, making his set-back films at the age of eleven. His friends where unfortunately mistily interested in his products (Haase 2007) yet this did non stop him from creating. After highschool school Tykwer failed to receive a place in almost all of the film schools in Europe (Haase 2007) though his end to cook up films did non allow this fall keister to prevent him from achieve his ambitions. Tykwer merely created his testify film studio in which he could create at his testify accord.The act reflects Tykwers ability to think of alternate situations which is a highly rega rded creative reputation trait (Sternberg 1988). When Tykwer was a child the offset printing film he viewed was pecker pan off (Haase 2007). The possibility of a parallel human beings struck Tykwer as fascinating and became his first inspiration in film making. Peter Pan sparked an imaginative streak in Tykwer which entranced him for almost 30 years. His resource is what defines his earlier films, such(prenominal) as Lola Rennt and True, two moving-picture shows which expanded the realms of reality through mod techniques and unique narrative structure.In regards to curiosity e real single sensation of Tykwers impressions, short and long, reflect a high level of try outation and risks to portray his own personal feelings and willingness to manipulate media to create vivid cause. Another key feature near Tykwer is that he calls upon varies types of film music genres. He claimed, I like everything that speaks to me loudly, and that gives me a vision. I jadet c atomic number 18 close to the genre ( turkey cock Tykwer 2010a). This is reflected in all his productions as he uses a mixture of crime and fluctuate (_Perfume_) romance (_Truth__)_ and action (_The global) _ to portray his ideas.His desire to not stick to just one style of film demonstrates a double amount of curiosity and desire to experiment with ideas and cinematic styles. Tykwer demonstrated a high level of curiosity for film at an early age, something along with imagination and determination is an essential aspect to creativity. The second P, place, as well as has a profound impact on creativity. Place includes the surroundings which a person is surrounded by and the influence this has upon someones creative ability. The German film director was brought up surrounded by a modern and artistic culture.The fall of the Berlin ring in 1990 was a signifi pott pagan movement in Germany (The Guardian 2010), upgrade enhancing modernisation, innovation and artistic products which expressed re propagation and a movement to new approaches to life. Berlin was fuming with a macroscopical variety of artistic looking inspired by the strong political change. Movement such as feminism became popular, something which is reflected in Tykwers film with the unalterable use of a female primary(prenominal) character. For example, Deadly Maria 1993, Winter linkup 1997 and Run Lola Run 1999.Working as a projectionist at a Berlin dodge Cinema Movement, allowed him to be continually open(a) to a variety of artistic films (Tykwer 2010a). here Tykwer met the first person that was too help him develop his film career, an independent film maker in the late eighties called Rosa von Praunheim (Cowie 2010a). This man strongly influenced Tykwers approach to film making and Tykwers first film displayed many of the rhetorical and thematic trademarks that his other movies now contain. It was later this that Tykwer created his own film company, X Filme (Tykwer 2010b) and was able to keep his own artistic licence. some directors who allow funding from more than(prenominal) than mainstream production companies tend to lose artistic licence. tasty licence is simply the amount of regularize the director has within the creation of their film. Tykwer snarl strongly more or less keeping his films very personal giving him the label of an Auteur (Clarke 2006). The judgment that directors should mystify complete artistic say-so is what separates him from other directors/filmmakers. Tykwer created what he wanted too, not what others did. This go ond his creativity immensely as his imagination is able to run wild.Environment is cognize to change throughout someones life constantly. A brief overview of artist Brice Marden in Imagination firstborn Unlocking the arena-beater of Possibility by authors Eric Liu and Scott Noppe-Brandon (2009) reflects the importance of how start outicularized surroundings affect creativity. Marden was a minimalist painte r (Liu and Noppe-Brandon 2009) with a very typical technique. This technique was modified greatly when the artist decided to travel through Asia. He picked up specific cultural techniques which he saw to be fascinating and from therefore on allowed them to define his works of art.In relation to Tom Tykwer, Germany was his first cultural influence upon his productions allowing his products to reflect the strong cultural movement at the time. In the withstand few years, Tykwer has developed a more Ameri send packing approach to film making, something which can be reflected in his latest movie The global as he is surrounded by a strong American influence. Tykwer has removed himself from his independent film company, X-Filme, and has allowed more commercial industries to take hold of him.The International and _Perfume A Story of a liquidator _separated themselves from Tykwers other films as their narratives are linear and contain a more acceptable style of cinematic picture show and realism. This shows that the director has lost a part of his own artistic licence as he has teamed up with Commercial film producers ( network Date Base 2010a Internet selective information Base 2010b). Here we can think how the surrounding environment of someone can both excel or blank out creative ability. The third P, Process is the crabbed actions taken in order for a creative product to come to life.In media this has a very practical intellect and is to do with the measures taken to chasten obstacles that clip a creative thought access to life. Process consists mostly of the production and post-production phases of media, such as filming and editing. Independent films, imputable to their overleap of popularity are given less(prenominal) money compared to mass-produced films. For example, the limited calculate of Run Lola Run influenced its editing, the way in which it was filmed and how it was filmed. Tykwer received a compute of only if $2 million (Cowie 2010b). In comparison the Blockbuster The Dark sawbuck had an estimated budget of $185 million (Whitaker 2010). Special effects such as CGI are apply in the Blockbuster in large quantities as well as High Definition film and hundreds of extras. In Lola the case was different and alternative techniques where required in order to overcome the budget restrictions. The lack of money permitted Tykwer to only 200 extras. This created difficulties oddly during the first two minutes of the movie. The statute backing _Lola Rennt _is spelt out by extras, from each one letter being filmed individually then contrasted together in post-production. ) In Matthew Mays In interest group of Elegance (May 2009) he talks about the innovative creation of Ronnie Stuiver , who designed a piddle pump with a roundabout which is powered by play (May 2009, 173) in order to entertain the children of southwestern Africa as they watch their mothers retain water from the water hole. May uses Stuiver as an examp le to rationalize that we can overcome specific obstacles in our surroundings if we can observe and are studyd (May 2009, 174). Like Tykwer, Stuiver expands his ideas and overcomes restrictions (May 2009, 174).In South Africa, villagers would have to wait for the wind in order for their pumps to work, Stuiver created an alternative which not only overcame the problem, but also entertained. This ability to overcome specific obstacles yet still up hold a level of pastime for an audience is essential in movie making. Tykwer over looks his budget and manages to create majestic alternatives in order for his productions to come to life, reflecting his dreaded creativity. As stated in Cropleys Fostering creativity, Creativity involves systematic and purpose-built thinking not blind generation of novelty. (Cropely 2009, 68) Finally the fourth P, product. Product involves the final outcome and result of each creative production (Scritchfield 1999). There are deuce-ace main characteri stics in regards to product, these being novelty, block and implication (Besemer and OQuin 1987). vicissitude being the uniqueness of the product, resolution includes the products reaction to the challenge it was created for and synthesis includes whether the product is used for something other than what it was created for (Scritchfield 1999).In regards to novelty (Scritchfield 1999), all of Tykwers productions have been made with innovative techniques and styles to reflect both person and place. His films have captured audience around the world collect to their originality. When if comes to resolution, Tykwers films where created to express his own ideas and thoughts about the surrounding world. The ability to work in his own film studio for the majority of his films has permitted this task to be very successful. Lastly, synthesis applies strongly to all of Tykwers products. severally has an added value of entertainment and an ability to promote curiosity due to their avant-ga rde feel. The Four Ps are closely intertwined, each influencing each other incredibly, operate simultaneously. Person, place and process all larn the outcome of a creative product in any area of expertise. In regards to media art, as demonstrated by Tom Tykwers analysis, it is the personality of a director, their environment and processes which influence their techniques and ideas reflected within their production. In conclusion, creativity is not something that is simply just there.It is influenced by a series of surrounding factors which determine why, what and how something is created. The Four Ps are an excellent way to determine what creativity is and how it is developed. REFERENCE LIST Besemer S. P and OQuin, K. 1987. Creative product analysis examination a model by evolution a judging instrument. In Frontiers of Creativity research Beyond the basic_s, ed. _S. G. Isaksen. 341-379. Buffalo Bearly Limited. Clarke, David. 2006. Tom Tykwer as an Auteur. Gfl_ Journal. _3 7. http //www. gfl-journal. de/3-2006/clarke. df (accessed 14/5/10) Cowie, Peter. 2010a. Because_ (short film). _Tom Tykwer. http//www. tomtykwer. com/Filmography/Because-short-film (accessed 23/4/10) Cowie, Peter. 2010b. Run Lola Run. _ _Tom Tykwer http//www. tomtykwer. com/Filmography/Run-Lola-Run (accessed 23/4/10) Cropley, Arthur and David Cropley, 2009. Fostering Creativity, 67-77. NJ Hampton Press. Reprinted in Creativity and Innovation ref (FDN101)2010. Murdoch Murdoch University. Haase, Christine. Bambi, Zombie, Gandhi. In When Keimat meets Hollywood German Filmmakers and America 1985-2005. 63. USA Camden House. Internet Movie selective information Base. 2010a. The_ International. _http//www. imdb. com/title/tt0963178/ (accessed 12/5/10) Internet Movie Data Base. 2010b. _Perfume A Story of a Murder. http//www. imdb. com/title/tt0396171/ . __ _(accessed 12/5/10) Liu, Eric, and Noppe-Brandon, Scott. 2009. Imagination First Unlocking the Power of Possibility. 177-179. San Francisco Jo hn Wiley and Sons. May, Matthew. 2009. _In Pursuit of Elegance. 172-175. NY Broadway Books. Reprinted in Creativity and Innovation Reader (FDN101)2010. Murdoch Murdoch University. Rhodes, Mel. 1961. An Analysis of Creativity. Phi Delta Kappan. 42. 305-310 Scritchfield, Michael Lee. 1999. _The Creative Person, Product, Process and Press The 4Ps. _. The International Center for Studies in Creativity. http//www. buffalostate. edu/orgs/cbir/readingroom/ hypertext mark-up language/Scritchfield-99. html (accessed 6/5/10) Sternberg, R. ed. 1988. The Nature of _Creativity. _434. revolutionary York Cambridge University Press. Reprinted in Creativity and Innovation Reader (FDN101)2010. Murdoch Murdoch University. The Auteurs. 2010. Tom Tykwer. http//www. theauteurs. om/cast_members/1013 (accessed 11/4/10) The Guardian. 2010_ _. inclination of the Berlin Wall 20th anniversary celebrations. http//www. guardian. co. uk/world/blog/2009/nov/09/berlin-wall-anniversary-celebrations (accessed 14/5/ 10) Tykwer, Tom. 2010a. lifespan. _ _Tom Tykwer. http//www. tomtykwer. com/Biography . (accessed 13/5/10) Tykwer, Tom. 2010b. _ symphony. Tom Tykwer. _http//www. tomtykwer. com/Music . (accessed 14/5/10) Whitaker, Bill . 2010. record the Dark Knight. _ _CBS News. http//www. cbsnews. com/stories/2008/07/13/sunshine/main4256384. shtml (Accessed 28/4/10)