Friday, April 26, 2019
Business Plan Essay Example | Topics and Well Written Essays - 5000 words
lineage Plan - Essay ExampleThe Competition 8 6.1 Key Competitors 8 6.2 Competitive Analysis drum Analysis 8 7. Commercialisation Plan 10 7.1 Overall Business Strategies 10 7.2 Sales dodging 10 7.3 Key Marketing Strategy 10 8. Management 11 8.1 The current team and their roles 11 9. Financial Projections 12 9.2 Sources of finance 12 9.3 Profit & Loss Statement 13 9.4 Cash ladder Statement 15 REFLECTIVE LEARNING 16 calendar week 1 16 Week 2 17 Week 3 18 Week 4 19 Week 5 19 Week 6 20 Week 7 21 Week 8 22 Week 9 23 Week 10 23 REFERENCES 25 1. Executive Summary The aim of this cable plan is to produce a comprehensive report on creating a football game faces committee that becomes a major attraction for all the football fans on the various campuses such as (Add names of the campuses), providing spirit equipment as tumesce as an unparalleled experience for the participants. The aim is to steadily build it into a task that allow not only cater to the football fan base but will to a fault incorporate other activities which might interest our consumers into the sports events later on. Through the extensive research explained later during this report, it tail be forecasted that this business will grow over time and help us generate a fan base of sports enthusiasts. The customer base of the business at the start will be the football fanatics at the school, and as the committee starts to gain popularity, the customer base will increase to intromit the basketball, tennis and all the other sports fans as well as a secondary target securities industry, which will include the participants as well as the spectators who enjoy watching sports. This segmentation has been formed after conducting a market research by the use of questionnaires. By gaining sponsorship from various interested organizations to provide fiscal backing as well as collaborating with Action for Southern Africa (ACTSA), the events will be marketed creatively to provide the businesss customers wi th a complete package which gives them value for money. 2. Objectives For Year 1, the objectives include creating introductory awargonness of the football hostelry by putting up posters at various strategic as well as germane(predicate) locations where they can be made accessible to the target audience. Also, recognition can also be generated by raillery of mouth, or the favourable opinion by the customers of the business. This could be by means of Facebook could prove to be a vital tool in this regard as it can help spread out the word to the target market that cannot be reached otherwise by employing the other market tactics (Muske, Stanforth and Woods, 2010). According to the forecasts made, which will be mentioned in the financial part, the sales projections of the ACTSA wrist bands as well as badges is estimated to be 25 each, whereas participants per events is proposed to be 80, leaving the business with a minimum summarize revenue of ?300 per event. The profit per event is estimated to be ? 300. The request for sponsoring the sports events has been responded by Student union as well as Aqua bankrupt so far. By Year 2, the football club is likely to be substantially established through the employment of the advertising techniques mentioned above. A website could now be created in order to gain popularity as well as to give vital information about the business to the customers. Again, according to the forecasts made in the financial part of the business plan, we can estimate that the sales of the ACTSA wrist bands as well as the badges are projected to reach 200 each, while the participants per event will increase to around 150 per event. The total revenue per event will increase to a minimum of ?1000, while the profit generated per event is anticipate to be ?600. The sponsors likely to endorse the football club
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